Quantitative
Katana computes its metrics for every company.
- The discussion of results in the annual report mentions “price revision” (価格改定)
Japanese food price hikes topped 20,000 items again this year. So which companies raised prices without losing volume? Katana kept 343 companies whose annual reports mention price revisions in the discussion of results, and AI read each one and supported 60.
According to a Teikoku Databank survey published on September 30, 2026, 3,153 food and drink items will rise in price in October, following 4,965 in September, the second month in a row above 3,000. Price hikes announced for 2026 reached 20,187 items, the second year in a row above 20,000. The average increase per hike was 10%. Raw material costs were cited for 91.3% of items, the most common reason, and the situation in the Middle East for 27.8%.
The hikes already show in Japanese companies' results. Prima Meat Packers raised ham and sausage prices in April 2025 for the seventh time since February 2022, and still grew its sales volume and market share while industry output fell. Kao's consumer products sales rose 2.5% on a like-for-like basis, made up of 1.7% from volume and 0.8% from price.
So which Japanese companies raised prices without losing volume? We searched annual reports with Katana.
“We want companies that raised the prices of their own products or services in the latest fiscal year and still kept or grew their sales volume, customers or orders. We do not want companies whose prices only follow raw material indices or surcharges, or whose sales rose only in yen.”
Entered in Japanese; English translation.
We used a word condition to keep companies whose annual reports mention price revisions (価格改定) in the discussion of results, turned this profile into two questions entered in English, and had the AI read each report, question by question.
Katana computes its metrics for every company.
AI reads each annual report and judges support and counterevidence.
The questions were entered in English and judged in order.
read the filings and supported 60.
Of 343 companies, 60 were supported, 95 need review and 188 had counterevidence. Below are the 35: two each from food and household goods, materials and machinery, and software and services first, then the rest in the same order.
Domestic sales rose on price revisions and higher volume of snacks other than potato-based ones and cereals, while potato chip sales were flat after a poor Hokkaido potato harvest.Filing ↗
Consumer care sales rose 2.4% to ¥1.283 trillion, up 2.5% like-for-like: 1.7% from volume and 0.8% from price.Filing ↗
Sales rose ¥3.1 billion: ¥1.7 billion from higher volume and ¥1.4 billion from price revisions and a shift to higher-value products.Filing ↗
Its marketing efforts added ¥210 billion from vehicle volume and mix, and ¥335 billion from other efforts led by price revisions.Filing ↗
Price revisions for HENNGE One lifted gross margin 2.4 points to 86.5% despite higher infrastructure and development costs.Filing ↗
It raised prices in June 2025 to cover rising costs, and the number of cases still grew year on year.Filing ↗
While industry output kept falling, the company grew its sales volume and its market share rose again.Filing ↗
In Mexico, both cup and bag noodles sold well even after the April 2025 price revision.Filing ↗
Sales rose on the price revision from March 2025 deliveries, and volume grew, led by its stick-type crab sticks.Filing ↗
Food service sales rose on higher prices from revisions and higher volume of egg products.Filing ↗
Operating profit in processed foods and yeast and biotech rose to ¥8.2 billion on higher shipments and price revisions.Filing ↗
Restaurant sales rose on strong sales and price revisions.Filing ↗
Canned Sapporo Draft Black Label volume rose 7% and Yebisu 2%, so its domestic beer volume was 99% of the prior year, beating the market.Filing ↗
In Hokkaido, price revisions paid off and sales grew at supermarkets, restaurants and online, and vending machines beat the prior year despite an industry decline.Filing ↗
Sales rose on higher liquid egg volume, egg-linked prices and its own price revisions to cover rising costs.Filing ↗
Coffee product sales rose on new customers and price revisions.Filing ↗
In Japan, packaging film sales rose on steady volume and ongoing price revisions.Filing ↗
Profit rose on higher output, with productivity gains and price revisions absorbing higher labor, freight and material costs.Filing ↗
Operating profit rose ¥876 million, helped by ¥1.17 billion from higher volume and ¥860 million from price revisions mainly in Japan.Filing ↗
Profit rose on higher volume of vinyl flooring and wall coverings, lower costs, and list price revisions.Filing ↗
Sales rose mainly on price revisions and more orders from glass, cement and nonferrous metal customers.Filing ↗
Volume rose 1.6% and sales 4.6% to ¥25.6 billion.Filing ↗
Fertilizer sales rose 4.4% to ¥35.2 billion on higher volume and price revisions in June and November.Filing ↗
Facing higher material and labor costs, it raised product prices and launched a company-wide cost project.Filing ↗
Its cloud business grew on steady new orders for Rakuraku Seisan and price revisions.Filing ↗
Its architecture software gained new customers and added licenses at existing ones, while price revisions lifted revenue per account.Filing ↗
With a major version update, it raised the price of the perpetual license by up to 8%.Filing ↗
Clients rose by 79 to 2,552 and unique users by 6,000 to 579,000.Filing ↗
Contracts for its business support service rose from 5,070 to 5,188, and average revenue per customer from ¥12,400 to ¥14,400.Filing ↗
Despite a falling birthrate, enrollment rose 4.0% to 50,837, and with some price revisions, sales rose 7.4% to ¥37.7 billion.Filing ↗
New memberships recovered from June, and total members stayed above the prior year.Filing ↗
Customer traffic stayed strong all year, and same-store sales beat the prior year for the 46th straight month.Filing ↗
Hotel stays held up, a June price revision lifted spending per guest in the second half, and four new hotels opened; sales rose to ¥19.6 billion.Filing ↗
Other revenue rose on more passengers and price revisions at lounges and parking.Filing ↗
It negotiated price revisions with some customers to pass on higher ocean freight and domestic trucking costs.Filing ↗
Note: we dropped 25 supported companies. Their reports state that volume fell or customer traffic came under pressure, the price change was a government-set price or a surcharge, demand was pulled ahead of a price hike, only sales in yen rose with no figures on volume or customers, or the price hike and the volume growth were in different businesses.
View detailed resultsThese results are from October 18, 2026. Qualitative judgments use the filings available at that time, while quantitative screening uses the latest financial data.
Here are the inflation figures next to what Katana found by reading annual reports.
| Item | Figure |
|---|---|
| Food and drink price hikes in 2026 (announced) | 20,187 items |
| Average increase per hike | 10% |
| Small firms' cost pass-through rate (March 2026) | 54.2% |
| Companies mentioning price revisions in results | 343 |
| Of those, reporting their own price hikes this year | 313 |
| Restaurant spending per customer (2025) | 104.3% of prior year |
| Restaurant customer counts (2025) | 102.9% of prior year |
Price hikes are no longer unusual. Of the 343 companies whose discussion of results mentions price revisions, 313 said they raised the prices of their own products or services during the year. They span not only food but materials such as chemicals, paper and glass, machinery, software and services.
In a survey by Japan's Small and Medium Enterprise Agency, small firms passed on 54.2% of their cost increases through prices: 55.7% for raw materials and 50.0% for labor. Many companies cannot cover rising costs even after raising prices, and if volume falls as well, profit takes a double hit. Teikoku Databank also notes that price hikes alone often fail to absorb higher costs and that food makers face a tough environment.
In restaurants, whether traffic holds after price hikes shows in industry statistics too. According to the Japan Food Service Association, restaurant sales rose 7.3% in 2025, driven by a 4.3% rise in spending per customer. Customer counts also rose 2.9%, but the association says higher prices are gradually capping traffic: take-out rice and conveyor-belt sushi (96.0%) and yakiniku (98.2%) drew fewer customers than a year earlier. It adds that companies that did not raise prices and relatively cheap fast food chains kept doing well.
The annual reports show the same picture. Of 21 restaurant operators that reported price hikes, 7 said their own customer counts fell or stalled, and 5 said they grew or held. Some say traffic stayed below the prior year after a price revision, while Yamaokaya raised prices several times and kept traffic strong. Kushikatsu Tanaka also grew customer counts to 113.1% of the prior year, helped by a new signature dish. Even in the same wave of price hikes, customer counts split company by company.
Teikoku Databank expects the wave of hikes to peak in October and drop to 1,469 items in November, but it also expects intermittent hikes to continue into 2027 on the Middle East situation and a weak yen. The longer price hikes go on, the more whether a company can keep volume after raising prices separates one company from another.
Complex theses, your own selection rules. Katana narrows companies with its own metrics, and AI reads annual reports to judge qualitative conditions. The selection you used to do one company at a time, AI now runs across the Japanese market.
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